Set it live.
Let it improve.

Dalton automatically shifts traffic to winning variants, stops underperformers, and proposes new experiments based on what's working.
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FEATURE

Shifts Traffic to Winners

Dalton sends more visitors to better-performing variants as results come in.
Results in days, not weeks
No more waiting months for statistical significance
Minimize wasted traffic
Traditional A/B tests keep sending 50% to losers
Keeps adapting
The algorithm adjusts as it learns what works
FEATURE

Measure Performance

Set your conversion goals and see exactly what's working.
Track what matters
Purchases, clicks, or custom Google Analytics events
Clear reporting
Conversion rates, confidence intervals, revenue impact
How it works

Approve and launch experiments within hours, not weeks

Say goodbye to the limits of manual A/B testing and start optimizing your website 10x faster - 24/7.

Current Process

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With Dalton

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Some kind words from our clients

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Name Surname
Position, Company name

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Name Surname
Position, Company name

"Before Dalton, CRO was just not realistic or worth our time and money. Now it's just part of how the site works. We approve variants, the system tests and learns, conversions improve. That's the breakthrough for teams like ours."

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Ray
Head of Growth
Bella Coterie

"Dalton felt like adding a 24/7 CRO team, without hiring a single person. We're finally getting the full value from our ad spend, Our website now adapts as quickly as our campaigns, without using developer resources."

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Felix Garriau
CMO
Aikido

“We’re scaling performance marketing, so we are testing messaging non-stop in ads. With Dalton, we’re doing the same for the website - without slow A/B tests and pulling in design, dev, or extra tools. It felt like adding a 24/7 CRO specialist, without hiring a single person.”

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Cédric Habex
Head of growth
Dexxter

"Classic A/B testing wasn’t realistic: not enough traffic, and no team to manage it. Dalton made it simple to run smart & fast experiments at scale without new hires. In 1 week we already found a tagline that converts 10% better that we now use in all marketing assets."

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Niels Vandecasteele
CEO & Founder
Sunday
FAQ

Everything you need to know before you start optimizing

Get the answers you need to move forward with confidence. If you still have questions, just reach out.
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